||Canella’s story starts after World War II with Luciano Canella. When Luciano was ten years old his father died leaving behind wife Giovanna, four children, and a family restaurant. Luciano and his sisters had to learn fast and work hard to help their mother with the numerous patrons of Osteria Dalla Giovanna, in the heart of San Dona di Piave - thriving in spite of the difficulties of wartime. Luciano worked hard and grew into an enterprising teenager blessed with a dynamic, creative disposition and a keen palate for wine. He began to search the surrounding areas for best wines to match Giovanna’s cuisine when he thought about creating his own label. He put this grand idea into action when he set up a state-of-the-art winery specializing in a wine that was as joyfully effervescent as Luciano himself. As it turned out, the Canella founder had the vision and foresight to invest in what would become Italy’s best-selling spumante-Prosecco.
One of the most precious of Venetian traditions, Prosecco is a wonderfully fragrant, zesty native white whose modern-day name derives from the village of Prosecco, near Trieste. As of August 1st, 2009, wines may only be labelled Prosecco if they have been produced in specific zones of northeastern Italy and if they carry the Prosecco DOC designation. The historic core areas of Prosecco (Conegliano- Valdobbiadene and Colli Asolani), formerly DOC, were also upgraded to DOCG designation at this time. The Canellas have been Prosecco pioneers, as well as brilliant examples of Venetian creativity and entrepreneurial spirit (with a tight-knit family feel). The brand and family of Canella come from the heart of the Conegliano appellation, and have become almost synonymous with Prosecco itself.
Today Canella is ideally located near the appellation’s historical nucleus, Conegliano. The Canella vineyards were - and still are - at the precise medium altitude where grape-ripening is more gradual, the resulting fragrance more intense and the natural fruit acidity (malic acid) at its distinctive best. Luciano and his wife, Renata, handed over control of the winery to their children: Alessandra, Lorenzo, Nicoletta and Monica.